Falling Walls Foundation gGmbH, (“we”) operates the website creativebureaucracy.org (the “Site”), accessible at https://creativebureaucracy.com
Identity of the controller
Creative Bureaucracy Festival
Falling Walls Foundation gGmbH
10969 Berlin, Germany
phone: +49 30 60 988 39 70
fax: +49 30 60 988 39 79
PURPOSES OF PROCESSING, ITS LEGAL BASIS AND THE PERIOD FOR WHICH THE DATA WILL BE STORED
1. Basic information on data processing and legal bases
1.1 This data protection declaration clarifies the type, scope and purpose of the processing of personal data within our online offer and the websites, functions and contents connected with it (hereinafter jointly referred to as “online offer” or “website”). The data protection declaration applies regardless of the domains, systems, platforms and devices (e.g. desktop or mobile) on which the online offer is executed.
1.2 We refer the terms used, such as “personal data” or their “processing” to the definitions in Art. 4 GDPR.
1.3 The personal data of the users processed within the scope of this online offer includes inventory data (e.g., names and addresses of customers), contract data (e.g., services used), usage data (e.g., the web pages of our online offer visited, interest in our products) and content data (e.g., entries in the contact form).
1.4 The term “user” covers all categories of data processing of data subjects. They include our business partners, customers, interested parties and other visitors to our online offer. The terms used, e.g. “user”, are to be understood in a gender-neutral way.
1.5 We process personal data of users only in compliance with the relevant data protection regulations. This means that the data of the users are only processed if a legal permission is available. This means, in particular, if the data processing is necessary for the provision of our contractual services (e.g. processing of orders) and online services, or is required by law, the consent of the users is present, as well as on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation and security of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR, in particular in measuring reach, creating profiles for advertising and marketing purposes as well as collecting access data and using the services of third parties).
1.6 We would like to point out that the legal basis
- of the consents is Art. 6 para. 1 lit. a. and Art. 7 GDPR,
- for processing for the purpose of fulfilling our services and implementing contractual measures is Art. 6 para. 1 lit. b. GDPR,
- for processing for the fulfilment of our legal obligations Art. 6 para. 1 lit. c. GDPR,
- for processing is to safeguard our legitimate interests Art. 6 para. 1 lit. f. GDPR.
2. Legal obligations to retain documents
2.1. We have the statutory obligation to retain certain documents according to Sec. 257 HGB (German Commercial Code) and Sec. 147 AO (Fiscal Code of Germany) as well as social security laws and employment laws. These documents may also include personal data. Specifically, these are:
Accounts and records, inventories, annual financial statements, single fiscal statements according to Sec. 325 par. 2a HGB, group fiscal statements, situation reports, group situation reports the opening balance sheet as well as the operating instructions and other organizational documents needed for their comprehension, accounting records, documents pursuant to Art. 15 (1) and Art. 163 of the Union Customs Code.
These documents have to be retained for a period of 10 years. Trade or business letters received, reproductions of trade or business letters sent, other documents to the extent that these are of relevance for taxation. These documents have to be retained for a period of 6 years
2.2. The respective storage period shall begin upon the end of the calendar year in which the last entry was made in the accounts, the inventory, the opening balance sheet, the annual financial statement or the situation report drawn up, the trade or business letter received or sent, the accounting record created, the record made or the other documents created.
III. RECIPIENTS AND TRANSFERS TO THIRD COUNTRIES
If we are not able to provide services ourselves, we use external service providers. These service providers are primarily providers of IT services, such as our web host, e-mail provider or telecommunications provider.
1. Security Measures
1.1 We take organisational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of the data protection laws are complied with and thus to protect the data processed by us against accidental or intentional manipulation, loss, destruction or access by unauthorised persons.
1.2 The security measures include in particular the encrypted transmission of data between your browser and our server.
2. Transfer of data to third parties and third party providers
2.1 Data will only be passed on to third parties within the framework of the legal requirements. We will only pass on user data to third parties if this is necessary for contractual purposes, e.g. on the basis of Art. 6 Para. 1 lit. b) GDPR or on the basis of justified interests in accordance with Art.. 6 Para. 1 lit. f. GDPR in the economic and effective operation of our business.
2.2 If we use subcontractors to provide our services, we take appropriate legal precautions as well as appropriate technical and organisational measures to ensure the protection of personal data in accordance with the relevant legal provisions.
3. Provision of contractual services
3.1 We process inventory data (e.g., names and addresses as well as contact data of users), contract data (e.g., services used, names of contact persons, payment information) for the purpose of fulfilling our contractual obligations and services in accordance with Art.. 6 paragraph 1 lit b. GDPR.
3.2 Within the scope of registration and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user’s protection against misuse and other unauthorized use. This data will not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art.. 6 Para. 1 lit. c GDPR.
3.3 We process usage data (e.g., the websites visited by our online offer, interest in our products) and content data (e.g., entries in the contact form or user profile) for advertising purposes in a user profile in order to show the user e.g., product information based on the services they have used so far.
IV. INTERNET PROCESSING OR USE OF PERSONAL DATA
1.1 You can contact us, for example, by writing an email. In such cases, we will process the personal data you provide us with in order to answer your request. This may include especially your name, email address, subject of your message and the message itself. We will retain your messages until we have fulfilled your request. Afterwards we will delete it immediately. The processing for such purposes is based on Art. 6 par. 1 lit. f) GDPR, while the purposes of the processing.
1.2 When contacting us (via contact form or e-mail), the user’s details are processed for the purpose of handling the contact request and its processing in accordance with Art.. 6 Para. 1 lit. b) GDPR.
1.3 The user’s details may be stored in our customer relationship management system (“CRM system”) or a comparable enquiry organisation.
2. Comments and contributions
2.1 If users leave comments or other contributions, on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. GDPR their IP addresses will be stored for no longer than 7 days.
2.2 This is done for our security, if someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.) In this case we can be prosecuted ourselves for the comment or contribution and are therefore interested in the identity of the author.
3. Collection of access data and log files
3.1 On the basis of our legitimate interests within the meaning of Art. 6(1)(f) GDPR, we collect data about every access to the server on which this service is located (so-called server log files). The access data includes the name of the accessed website, file, date and time of access, transferred data volume, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited site), IP address and the requesting provider.
3.2 For security reasons (e.g. to clarify misuse or fraud), log file information is stored for a maximum of seven days and then deleted. Data whose further storage is required for evidential purposes is excluded from deletion until the respective incident has been finally clarified.
4. Cookies & range measurement
4.1 Cookies are information that is transferred from our web server or web servers of third parties to the web browsers of the users and stored there for later retrieval. Cookies can be small files or other types of information storage.
4.2 We use “session cookies”, which are only stored for the duration of the current visit to our online presence. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the storage period. These cookies cannot store any other data. Session cookies are deleted when you have finished using our online services and close the browser.
4.4 If the users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
5. Google Analytics
5.1 On the basis of your consent within the meaning of Art. 6 para. 1 lit. a. GDPR) we use Google Analytics, a web analysis service of Google Inc. LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).
5.2 Dataprocessing with Google is based on the EU Standard Clauses for data transfers. Through the measures described in sections 5.5 and 5.6, we implemented to additional guarantees to protect your rights.
5.3 Google will use this information on our behalf in order to evaluate the use of our website by users, to compile reports on the activities within this website and to provide us with further services associated with the use of this website and the use of the Internet. In doing so, pseudonymous user profiles of the users can be created from the processed data.
5.4 We use Google Analytics in order to display the advertisements placed within the advertising services of Google and its partners only to those users who have also shown an interest in our online offer or who show certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited), which we transmit to Google (so-called “remarketing” or “Google Analytics Audiences”). With the help of remarketing audiences, we also want to ensure that our advertisements correspond to the potential interest of the users and do not appear annoying.
5.5 We only use Google Analytics with activated IP anonymisation. This means that the IP address of users is shortened by Google within member states of the European Union or in other states that are party to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there.
5.6 The IP address transmitted by the user’s browser will not be merged with other Google data. Users can prevent the storage of cookies by adjusting their browser software accordingly; users can also prevent the collection of data generated by the cookie and related to their use of the online offer to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
5.7 You can find further information on data use by Google, setting and objection possibilities on the websites of Google: https://www.google.com/intl/de/policies/privacy/partners (“Data use by Google when you use websites or apps of our partners”), http://www.google.com/policies/technologies/ads (“Data use for advertising purposes”), http://www.google.de/settings/ads (“Manage information that Google uses to show you advertising”).
6. Google re/marketing services
6.1 On the basis of your consent within the meaning of Art. 6 para. 1 lit. a. GDPR) we use the marketing and remarketing services (in short “Google Marketing Services”) of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (“Google”).
6.2 Dataprocessing with Google is based on the EU Standard Clauses for data transfers.
6.3 Google’s marketing services allow us to display ads for and on our website in a more targeted manner so that we only show users ads that potentially match their interests. For example, if a user is shown ads for products that he or she has been interested in on other websites, this is called “remarketing”. For these purposes, when you access our and other websites on which Google marketing services are active, Google will execute code directly by Google and (re)marketing tags (invisible graphics or code, also known as “web beacons”) will be embedded in the website. With their help, an individual cookie, i.e. a small file, is stored on the user’s device (instead of cookies, comparable technologies can also be used). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. In this file it is noted which websites the user has visited.
8. Facebook, custom audiences and facebook marketing services
8.1 On the basis of your consent within the meaning of Art. 6 para. 1 lit. a. GDPR) we use the so-called “Facebook pixel” of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are located in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”), is used.
8.2 With the help of the Facebook pixel, Facebook is on the one hand able to determine the visitors of our online offer as a target group for the presentation of advertisements (so-called “Facebook Ads”). Accordingly, we use the Facebook Pixel in order to display the Facebook Ads placed by us only to those Facebook users who have also shown an interest in our online offering or who exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called “custom audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook Ads correspond to the potential interest of users and do not appear to be annoying. With the help of the Facebook Pixel, we can also track the effectiveness of Facebook Ads for statistical and market research purposes by seeing whether users are redirected to our website after clicking on a Facebook Ad (so-called “conversion”).
8.4 The Facebook pixel is integrated directly by Facebook when you call up our websites and can save a so-called cookie, i.e. a small file, on your device. If you then log in to Facebook or visit Facebook when logged in, the visit to our online offer will be noted in your profile. The data collected about you is anonymous to us, so we cannot draw conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and can be used by Facebook as well as for our own market research and advertising purposes. If we should transmit data to Facebook for comparison purposes, this data is encrypted locally on the browser and only then sent to Facebook via a secure https connection. This is done solely for the purpose of comparing the data with the data equally encrypted by Facebook.
8.5 The processing of the data by Facebook is carried out within the framework of Facebook’s data use policy. Accordingly, general information on the display of Facebook Ads, in the Facebook Data Usage Policy: https://www.facebook.com/policy.php. Specific information and details about the Facebook pixel and its functionality can be found in the Facebook help section: https://www.facebook.com/business/help/651294705016616.
8.6 You may at any time revoke your consent to the collection by the Facebook Pixel and use of your information to display Facebook Ads. To control what types of ads are displayed to you within Facebook, you can go to the Facebook-established page and follow the instructions on usage-based advertising settings: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, which means they apply to all devices, such as desktop computers or mobile devices.
9. Twitter Ads
We use the “Twitter Ads” of Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA (“Twitter”).
Twitter Ads stores and processes information about your user behavior on our website. For this purpose, Twitter Ads sets cookies that enable Twitter to analyse your use of our website. In addition, a so-called “Twitter pixel” can be used to track your actions after you have seen or clicked on a Twitter advertisement.
We use Twitter Ads for marketing and optimization purposes, in particular to analyse the use of our ads and tailor the audiences of our ads on twitter as well as to analyse the conversion on our website. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. The use of of data for the aforementioned purposes is subject to your consent. The legal basis is Art. 6 par. 1 lit. a) GDPR.
10. Linkedin Conversion Tracking And Insight Tag
We use the “LinkedIn Insight Tag” of LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
The LinkedIn Insight Tag enables the collection of metadata such as IP address information, timestamp, and events such as page views. All data is encrypted. The LinkedIn browser cookie is stored in a visitor’s browser until they delete the cookie or the cookie expires (there’s a rolling six-month expiration from the last time the visitor’s browser loaded the Insight Tag).
The use of of data for the aforementioned purposes is subject to your consent. The legal basis is Art. 6 par. 1 lit. a) GDPR.
11.1. We embed YouTube videos on our Site. The website de.youtube.com is a video portal operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “YouTube”. YouTube is a subsidiary of Google. If you are watching embedded YouTube videos on our Site, you will be connected to youtube.com. This connection is required in order to be able to display the respective video on our Site within your browser.
11.2. We embed all YouTube videos using YouTube’s privacy-enhanced mode. According to YouTube, the privacy-enhanced mode will ensure that no activity is collected to personalize the viewing experience.
11.3. Please note that YouTube will record and process at a minimum your IP address, the date and time the video was displayed, as well as the website you visited. In addition, a connection to the DoubleClick advertising network of Google is established.
If you are logged in to YouTube when you access our Site, YouTube will assign the connection information to your YouTube account. To prevent this, you must either log out of YouTube before visiting our Site or make the appropriate settings in your YouTube account.
12.1. For some events we use the tool XING Events, a service provided by XING Events GmbH, Sandstr. 33, 80335 Munich, Germany, for the registration, invoicing and payment regarding our events. The operator of the XING Events websites and controller in respect of data protection law is New Work SE, Dammtorstraße 30, 20354 Hamburg, Germany.
12.2. XING Events is an event management tool that allows you to register for an event or to buy a ticket for an event. When you purchase tickets or register yourself, XING Events collects your data and transmits it to us as the organizer. XING Events collects and processes your data as a controller in its own right. We only receive the necessary data from XING Events to carry out the event. We process your data for the performance of the contract with you (e.g. for checking admission to the event) on the basis of Art. 6 par. 1 lit. b) GDPR. For these purposes we process the data until the respective event had been held and store it for three more years if we have to make or defend against claims resulting from our contractual relationship.
After this period, we will retain your information for additional 3 years in order to be able to make claims resulting from our contractual relationship or defend ourselves against such claims.
Further information on XING’s data protection can be found at: https://privacy.xing.com/en/privacy-policy.
13.1. If you apply for a position at our organization, we will process your personal data the application procedure based on Sec. 26 par. 1 BDSG (Bundesdatenschutzgesetz, German Federal Data Protection Act). If your application is not successful, we will retain your personal data for additional 6 months, beginning at the end of the month in which we decide on your application. During this time we will use your data to defend ourselves against claims based on the anti-discrimination law (Allgemeines Gleichbehandlungsgesetz, AGG) and delete it thereafter. The legal basis for such processing is Art. 6 par. 1 lit. c) GDPR. For Recruiting purposes we are using the Personio software: Personio GmbH, Rundfunkplatz 4, 80335 München, Deutschland
14. Integration of third party services and content
14.1 We set within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 paragraph 1 lit. f. GDPR), we use content or service offers from third parties in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always presupposes that the third-party providers of these contents are aware of the IP address of the users, as without the IP address they would not be able to send the contents to their browsers. The IP address is therefore necessary for the display of this content. We make every effort to use only such content whose respective providers use the IP address only to deliver the content. Third party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information on the browser and operating system, referring web pages, visiting time and other details on the use of our online offer, as well as being able to be linked to such information from other sources.
14.2 The following presentation offers an overview of third party providers and their contents, together with links to their data protection declarations, which contain further information on the processing of data and, in some cases already mentioned here, the possibility to object (so-called opt-out):
1.1 With the following information, we will inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter, you agree to receive it and to the described procedures.
1.2 Content of the newsletter: We send newsletters, e-mails and other electronic notifications containing advertising information (hereinafter “newsletter”) only with the consent of the recipients or with a legal permission. Insofar as the contents of the newsletter are specifically described in the context of a registration for the newsletter, they are decisive for the consent of the users. Our newsletters also contain information about our products, offers, promotions and our company.
1.3 Newsletter registrations are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes the storage of the registration and confirmation time as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
1.5 Furthermore, according to its own information, the mail-order service provider may use this data in pseudonymous form, i.e. without assigning it to a user, to optimize or improve its own services, e.g. to technically optimize the sending and presentation of newsletters or for statistical purposes to determine from which countries the recipients come. However, the dispatch service provider does not use the data of our newsletter recipients to write to them itself or pass them on to third parties.
1.6 registration data: In order to subscribe to the newsletter, it is sufficient to provide your e-mail address.
1.7 Statistical survey and analyses – The newsletters contain a so-called “web beacon”, i.e. a pixel-sized file which is retrieved from the server of the dispatch service provider when the newsletter is opened. Within the scope of this retrieval, technical information, such as information on the browser and your system, as well as your IP address and time of retrieval are initially collected. This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behaviour based on their retrieval locations (which can be determined by means of the IP address) or the access times. Statistical surveys also include determining whether newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our nor the dispatch service provider’s intention to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
1.8 The use of the mail-order service provider, the performance of statistical surveys and analyses and the logging of the registration procedure are based on our legitimate interests in accordance with Art. 6 Para. 1 lit. f GDPR. We are interested in the use of a user-friendly and secure newsletter system that serves our business interests and meets the expectations of the users.
1.9 Cancellation/revocation – You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. Your consent to the dispatch of the newsletter by the dispatch service provider and the statistical analyses will expire at the same time. A separate cancellation of the dispatch by the dispatch service provider or the statistical analysis is unfortunately not possible. You will find a link to cancel the newsletter at the end of each newsletter. If users have only registered for the newsletter and cancelled this registration, their personal data will be deleted.
VII. RIGHT TO OBJECT AND WITHDRAWAL OF CONSENT
1. Users’ Rights
1.1 Users have the right to request information free of charge about the personal data we have stored about them.
1.2 In addition, users have the right to correct incorrect data, restrict processing and delete their personal data, if applicable, to exercise their rights to data portability and, in the event of suspected unlawful data processing, to lodge a complaint with the competent supervisory authority.
1.3 Users may also withdraw their consent, in principle with consequences for the future.
2. Deletion of Data
2.1 The data stored with us will be deleted as soon as they are no longer required for their intended purpose and the deletion does not conflict with any statutory storage obligations. If the users’ data are not deleted because they are required for other and legally permissible purposes, their processing is restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to user data that must be retained for commercial or tax law reasons.
3. Right of Objection
3.1 Users can object to the future processing of their personal data in accordance with the legal requirements at any time. The objection may in particular be made against processing for the purposes of direct advertising.
VIII. AMENDMENTS TO THE DATA PROTECTION DECLARATION
1.2 Users are asked to inform themselves regularly about the content of the data protection declaration.
There are some cookies that we have to include in order for certain web pages to function. For this reason, they do not require your consent.
First-Party persistent cookie, expires after 24 hours. Remembers if the falling wall animation was shown.
First-Party persistent cookie, does not expire. Remembers your privacy settings.
Remember your video autoplay preferences. Does not expire.
Restores your scroll position on page reload. Expires after 1 second.
First-Party session storage, expires after you quit your browser. Remembers popups that should be shown each session.
First-Party local storage, does not expire. Remembers popups that should be shown only once.
We use these purely for internal research on how we can improve the service we provide for all our users.
Identifies the user. Expires after 2 years.
User journey. Expires after 24 hours.
Throttle request rate. Expires after 10 minutes.
There cookies enable third parties to show you relevant content about Falling Walls Foundation.
Used by Twitter pixel. Expires after 2 years.
Used by Facebook pixel. Contains a unique browser and user ID, used for targeted advertising. Expires after 90 days.
This cookie is used for re-targeting, optimisation, reporting and attribution of online adverts. Expires after 390 days.
Berlin, December 2020